The degree project, "WHATFIX STUDIO," is a deep dive into the realm of digital adoption, with a pivotal focus on curating user-centric experiences, especially for delivery partners and restaurant owners. As businesses transition to digital platforms, the seamless onboarding of these key stakeholders becomes crucial.
Delivery partners, often the face of the brand, require an intuitive interface that simplifies tasks like route optimization and order management. "WHATFIX STUDIO" aims to reduce their learning curve, ensuring they are operationally efficient from the get-go. On the other hand, restaurant owners, who manage a gamut of tasks from inventory to customer relations, need a holistic digital solution. The project envisions providing them with streamlined dashboards and real-time support, maximizing their engagement with the platform and, in turn, their customers.
However, the project's scope isn't limited to these personas. In today's age where digital transformation is a significant investment, ensuring a tangible return is paramount. "WHATFIX STUDIO" underscores this by highlighting the importance of a well-structured digital adoption strategy. Through the optimal use of tech tools and strategies, it aims to deliver maximum value for both businesses and their consumers.
In essence, "WHATFIX STUDIO" offers insights into digital adoption platforms, innovative onboarding techniques, and design strategies, all fine-tuned for the diverse Indian audience.
